RYSE brings you a daily supplement that puts an innovative twist on the typical multi-vitamin. Introducing Vitafocus, a daily supplement that provides not only your essential micronutrients, but also a focus supplement that provides fuel for brain function, focus, cognition, and recall. VitaFocus' key ingredient is Cognizen Citicholine, a high weight by volume Choline source that passes the blood brain barrier better than Choline Bitartrate. Choline is essential for healthy brain function, and while it can be obtained naturally from diet, supplementation is sometimes necessary for optimal brain function. Not only does Citicholine provide your brain the fuel it needs to perform at it's best, it also converts into another potent nootropic (focus) compound called Uridine after ingestion.